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2021
1 Dalgaard, Bruce; Supphellen, Magne.
Interpreting Haugean Entrepreneurial Motivation from the Perspective of Economic and Management Theories PreliminaryAnalysis anda ConceptualFramework. I: IN THE LEGACY OF HANS NIELSEN HAUGE Entrepreneurship in Economics, Management, Education and Politics. Bodoni forlag 2021 ISBN 978-82-8403-118-7. s. 95-118
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2 Hem, Alexander Farestvedt; Supphellen, Magne.
Developing and testing a typology of brand benefit differentiation. Journal of Product & Brand Management 2021 s. -
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3 Norheim, Bård Eirik Hallesby; Supphellen, Magne; Liland, Truls.
Arbeids- og næringslivet som misjonal arena: Momenter til en tverrfaglig forskningsagenda – inspirert av arven etter Hans Nielsen Hauge. Norsk tidsskrift for misjonsvitenskap 2021 ;Volum 75.(1-2) s. 191-210
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2020
4 Le, Nhat Quang; Supphellen, Magne; Bagozzi, Richard P..
Effects of negative social information on the willingness to support charities: the moderating role of regulatory focus. Marketing letters 2020 s. -
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5 Ruge, Christian O.; Le, Nhat Quang; Supphellen, Magne.
When and Why Employees of Non-Profits Promote their Organizations:Determinants of Staff-Word-of-Mouth (SWOM). International Journal of Nonprofit & Voluntary Sector Marketing 2020 s. -
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6 Sivertstøl, Njål; Supphellen, Magne; Jakubanecs, Alexander; Haugen, Hege Mathea.
Bør norske merkevarer i asiatiske markeder kulturtilpasses? Krysskulturelle forskjeller i emosjonelle responser på reklame. Magma - Tidsskrift for økonomi og ledelse 2020 (6) s. 77-85
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7 Supphellen, Magne.
Hvordan bygge sterke merkevarer med norsk identitet i dagligvarehandelen?. I: Mot bedre vitende i norsk matsektor. Cappelen Damm Akademisk 2020 ISBN 9788202671839. s. 193-214
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8 Supphellen, Magne.
Hvorfor og hvordan integrere bærekraft i merkeposisjoneringen. Magma - Tidsskrift for økonomi og ledelse 2020 (6) s. 48-58
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2019
9 Haaland Barlaup, Astrid; Landsverk, Åse Marie; Myskja, Bjørn Kåre; Supphellen, Magne; Magelssen, Morten.
Acceptable attitudes and the limits of tolerance: Understanding public attitudes to conscientious objection in healthcare. Clinical Ethics 2019 ;Volum 14.(3) s. 115-121
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10 Ims, Knut O. J.; Liland, Truls; Supphellen, Magne.
The Importance of Calling in Realization of Life Projects: the Case of Maverick and Serial-entrepreneur Hans Nielsen Hauge with Implications for Business Education. I: Servant Leadership, Social Entrepreneurship and the Will to Serve: Spiritual Foundations and Business Applications. Springer Nature 2019 ISBN 9783030299361. s. 309-334
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11 Jakubanecs, Aleksandrs; Supphellen, Magne; Fedorikhin, Alexander; Haugen, Hege Mathea; Sivertstøl, Njål.
Elicitation of Salient Brand Emotions in Western and Asian Markets: The Role of Elicitation Context. International Journal of Market Research (IJMR) 2019 ;Volum 61.(5) s. 518-533
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12 Jakubanecs, Aleksandrs; Supphellen, Magne; Haugen, Hege Mathea; Sivertstøl, Njål.
Developing brand emotions across cultures: Effects of self-construal and context. Journal of Consumer Marketing 2019 ;Volum 36.(4) s. 472-483
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13 Magelssen, Morten; Le, Nhat Quang; Supphellen, Magne.
Secularity, abortion, assisted dying and the future of conscientious objection: modelling the relationship between attitudes. BMC Medical Ethics 2019 ;Volum 20.
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14 Oklevik, Ove; Supphellen, Magne; Mæhle, Natalia.
Time to retire the concept of brand personality? Extending the critique and introducing a New framework. Journal of Consumer Behaviour 2019 s. 1-8
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2018
15 Magelssen, Morten; Solberg, Berge; Supphellen, Magne; Haugen, Guttorm.
Attitudes to prenatal screening among Norwegian citizens: liberality, ambivalence and sensitivity. BMC Medical Ethics 2018 ;Volum 19.(80) s. 1-8
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16 Thorbjørnsen, Svein Olaf; Supphellen, Magne.
Ethics from Pulpits of the Church of Norway: A Self-Report Survey of Social-Ethical Issues. Journal of empirical theology 2018 ;Volum 31.(2) s. 167-193
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2017
17 Helgeson, James G.; Kurpis, Lada Helen V; Supphellen, Magne; Ekici, Ahmet.
Consumers' Use of Country-of-Manufacture Information? Norway and the United States: Ethnocentric, Economic, and Cultural Differences.. Journal of International Consumer Marketing 2017 ;Volum 29.(3) s. 179-193
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18 Jakubanecs, Aleksandrs; Supphellen, Magne; Helgeson, James G..
Crisis Management Across Borders: Effects of a Crisis Event on Consumer Responses and Communication Strategies in Norway and Russia. Journal of East-West Business 2017 s. 1-23
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19 Le, Nhat Quang; Supphellen, Magne.
Determinants of repurchase intentions of real estate agent services: Direct and indirect effects of perceived ethicality. Journal of Retailing and Consumer Services 2017 ;Volum 35.(March) s. 84-90
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20 Thorbjørnsen, Svein Olaf; Supphellen, Magne.
Sosialetiske tema på norske prekestoler?. Tidsskrift for Praktisk Teologi (TPT) 2017 ;Volum 34.(2) s. 26-38
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2016
21 Jakubanecs, Aleksandrs; Supphellen, Magne.
Cultural embeddedness of products: A new measurement of culture and its effects. International Journal of Market Research (IJMR) 2016 ;Volum 58.(2) s. 301-324
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22 Kurpis, Lada Helen V; Helgeson, James G.; Ekici, Ahmet; Supphellen, Magne.
consumers' use of country-of-manufacture information: Turkey versus the U.S.A.. Academy of Marketing Studies Journal (AMSJ) 2016 ;Volum 20.(2) s. 82-100
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23 Magelssen, Morten; Supphellen, Magne; Nortvedt, Per; Materstvedt, Lars Johan.
Attitudes towards assisted dying are influenced by question wording and order: A survey experiment. BMC Medical Ethics 2016 ;Volum 17.(1) s. -
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2015
24 Mæhle, Natalia; Suphellen, Magne.
Advertising strategies for brand image repair: The effectiveness of advertising alliances. Journal of Marketing Communications 2015 ;Volum 21.(6) s. 450-462
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25 Oklevik, Ove; Suphellen, Magne.
Effects of and Antecedents to Brand Personality: A Structural Equation Modelling Approach. I: Proceedings of the 12th International Conference on Enterprise Systems, Accounting and Logistics (12th ICESAL 2015). International Conference on Enterprise Systems, Accounting and Logistics 2015 ISBN 978-960-287-147-8. s. 116-126
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2014
26 Suphellen, Magne.
Effects of eligious attitudes on the self-determination of small-scale entrepreneurs in the slum of Nairobi. I: Religion and Development : Nordic Perspectives on Involvement in Africa. Peter Lang Publishing Group 2014 ISBN 978-1-4331-2555-3. s. 43-56
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27 Suphellen, Magne.
Innledning:Verdiskapning og forventninger. I: Markedsføring : verdibasert forventningsledelse. Fagbokforlaget 2014 ISBN 978-82-450-1259-0. s. 21-36
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28 Suphellen, Magne.
Markedsplanen. I: Markedsføring : verdibasert forventningsledelse. Fagbokforlaget 2014 ISBN 978-82-450-1259-0. s. 539-549
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29 Suphellen, Magne.
Merkeposisjonering. I: Markedsføring : verdibasert forventningsledelse. Fagbokforlaget 2014 ISBN 978-82-450-1259-0. s. 397-416
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30 Suphellen, Magne; Pedersen, Lars Jacob Tynes.
Etikk,samfunnsansvar og markedsføring. I: Markedsføring : verdibasert forventningsledelse. Fagbokforlaget 2014 ISBN 978-82-450-1259-0. s. 329-350
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31 Suphellen, Magne; Skard, Siv E. Rosendahl.
Kommunikasjonsbeslutninger. I: Markedsføring : verdibasert forventningsledelse. Fagbokforlaget 2014 ISBN 978-82-450-1259-0. s. 513-538
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32 Suphellen, Magne; Thorbjørnsen, Helge; Kleppe, Ingeborg Astrid.
Markedsinformasjon. I: Markedsføring : verdibasert forventningsledelse. Fagbokforlaget 2014 ISBN 978-82-450-1259-0. s. 283-302
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2013
33 Mersland, Roy; D`Espallier, Bert; Supphellen, Magne.
The Effects of Religion on Development Efforts: Evidence from the Microfinance Industry and a Research Agenda. World Development 2013 ;Volum 41. s. 145-156
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34 Suphellen, Magne.
Alle ansatte er markedsførere. Magma - Tidsskrift for økonomi og ledelse 2013 ;Volum 4. s. 20-21
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35 Supphellen, Magne.
Økonomiske effekter av religiøse holdninger til arbeid og næringsvirksomhet: Et overblikk og et rammeverk for videre forskning. Theofilos 2013 ;Volum 6.(2) s. 48-61
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2012
36 Jakubanecs, Alexander; Supphellen, Magne.
Blank endorsement: The added value of unkown corporate brands. Journal of Brand Management 2012 ;Volum 19.(9) s. 788-800
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37 Troye, Sigurd Villads; Supphellen, Magne.
Consumer Participation in Coproduction: "I Made It Myself" Effects on Consumers` Sensory Perceptions and Evaluations of Outcome and Input Product. Journal of Marketing 2012 ;Volum 76.(2) s. 33-46
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38 Troye, Sigurd Villads; Supphellen, Magne; Jakubanecs, Alexander.
The Consumer as a Co-Producer and Prosumer: Convenience Food Marketing. I: Diversity in European Marketing : text and cases. Springer 2012 ISBN 978-3-8349-1420-0. s. 179-192
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2011
39 Dalgaard, Bruce R.; Suphellen, Magne.
Entrepreneurship in Norway`s economic and religious nineteenth century transformation. Scandinavian Economic History Review 2011 ;Volum 59.(1) s. 48-66
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40 Mæhle, Natalia; Otnes, Cele; Suphellen, Magne.
Consumers` perceptions of the dimensions of brand personality. Journal of Consumer Behaviour 2011 ;Volum 10.(5) s. 290-303
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41 Mæhle, Natalia; Supphellen, Magne.
In search of the sources of brand personality. International Journal of Market Research (IJMR) 2011 ;Volum 53.(1) s. 95-114
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42 Thorbjørnsen, Helge; Supphellen, Magne.
Determinants of core value behavior in service brands. Journal of Services Marketing 2011 ;Volum 25.(1) s. 68-75
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2010
43 Jakubanecs, Alexander; Suphellen, Magne.
Brand Positioning Strategies in Russia: Regional Differences in the Importance of Corporate Endorsement and Symbolic Brand Attributes. Journal of East-West Business 2010 ;Volum 16.(4) s. 286-302
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44 Jakubanecs, Alexander; Supphellen, Magne.
Brand Positioning Strategies in Russia: Regional Differences in the Importance of Corporate Endorsement and Symbolic Brand Attributes. Journal of East-West Business 2010 ;Volum 16.(4) s. 286-302
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2009
45 Supphellen, Magne; Mæhle, Natalia; Xie, Chunyan.
Forming Brand Personality: Company-based vs. Consumer-based sources. Advances in Consumer Research 2009 ;Volum 36. s. 899-900
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46 Supphellen, Magne; Troye, Sigurd Villads.
Effects of Consumer Co-production on Perceived Authencity of Concumption Experience and Input Product. Advances in Consumer Research 2009 ;Volum 36. s. 654-655
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47 Troye, Sigurd Villads; Supphellen, Magne.
Evaluation Effects of Consumers Productive Activities. Proceedings - EMAC 2009 ;Volum 38.
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2008
48 Peretz, Adrian; Supphellen, Magne.
The Effect of Brand Personality on Evaluations of Utilitarian Benefits. Advances in Consumer Research 2008 ;Volum 35. s. 987-989
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49 Supphellen, Magne; Troye, Sigurd Villads.
EFFECTS OF CONSUMER CO-PRODUCTION ON PERCEIVED AUTHENTICITY OF CONSUMPTION EXPERIENCE AND INPUT PRODUCT. Advances in Consumer Research 2008 ;Volum 36.
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2007
50 Supphellen, Magne.
Metodologiske årsaker til at markedsførere undervurderer betydningen av bedrifters sosiale ansvar. Magma - Tidsskrift for økonomi og ledelse 2007 ;Volum 10.(2) s. 60-63
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