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Person sequence number: 395661   sub-category: Academic article   sub-category: Academic literature review   All publishing channels

Showing results 1-17 of 17

2023
1 Iversen, Nina Marianne; Foley, Carmel; Hem, Leif Egil.
THE ROLE OF IMMERSIVE FESTIVAL EXPERIENCES, IDENTITY, AND MEMORY IN CULTURAL HERITAGE TOURISM. Event Management 2023 ;Volume 27.(1) p. 33-50
BI NHH Untitled
 
2022
2 Iversen, Nina Marianne; hem, leif egil; Olsson, Ulf H..
Willingness to buy US products in three Southeast European countries: The effects of cognitive, affective and conative components of country-of-origin image.. JEEMS. Journal of East European Management Studies 2022
NHH BI Untitled
 
3 Sun, Ya-Yen; Gössling, Stefan; Hem, Leif Egil; Iversen, Nina Marianne; Walnum, Hans Jakob; Scott, Daniel; Oklevik, Ove.
Can Norway become a net-zero economy under scenarios of tourism growth?. Journal of Cleaner Production 2022 ;Volume 363. p. -
SNF HVL NHH BI VF Untitled
 
2021
4 Iversen, Nina Marianne; Hem, Leif Egil.
Fra statiske til dynamiske merker i en digital opplevelseskontekst. Magma forskning og viten 2021 (2) p. 46-56
NHH BI Untitled
 
2020
5 Hem, Leif Egil; Iversen, Nina Marianne.
Merkelogoen som virkemiddel for å utvikle sterke merker. Magma forskning og viten 2020 (6) p. 68-76
NHH BI SNF Untitled
 
2019
6 Hem, Leif Egil; Iversen, Nina Marianne.
Hvordan påvirker været vårt forbruk?. Magma forskning og viten 2019 ;Volume 22.(4) p. 23-32
SNF NHH BI Untitled
 
7 Jacobsen, Jens Kristian Steen; Iversen, Nina Marianne; Hem, Leif Egil.
Hotspot crowding and over-tourism: Antecedents of destination attractiveness. Annals of Tourism Research 2019 ;Volume 76. p. 53-66
BI NHH UIS Untitled
 
2018
8 Iversen, Nina Marianne; Hem, Leif Egil.
Effects of nature-based visitor motivations on appraisals of destination & attraction desirability: a Norwegian case study. Beta 2018 ;Volume 32.(2) p. 204-233
HVL NHH BI Untitled
 
9 Iversen, Nina Marianne; Hem, Leif Egil.
Spredning av delingstjenester. Magma forskning og viten 2018 (8) p. 37-46
SNF NHH BI Untitled
 
10 Jakubanecs, Aleksandrs; Fedorikhin, Alexander; Iversen, Nina Marianne.
Consumer responses to hedonic food products: Healthy cake or indulgent cake? Could dialecticism be the answer?. Journal of Business Research 2018 ;Volume 91. p. 221-232
SNF BI Untitled
 
2016
11 Iversen, Nina Marianne; Hem, Leif Egil.
Markedsføring og delingsøkonomi : muligheter og utfordringer. Magma forskning og viten 2016 ;Volume 19.(6) p. 49-59
BI NHH SNF Untitled
 
12 Iversen, Nina Marianne; Hem, Leif Egil; Mehmetoglu, Mehmet.
Lifestyle Segmentation of Tourists Seeking Nature- Based Experiences: The Role of Cultural Values and Travel Motives. Journal of Travel & Tourism Marketing 2016 ;Volume 33. p. 38-66
NTNU BI NHH Untitled
 
2015
13 Mæhle, Natalia; Iversen, Nina Marianne; Hem, Leif Egil; Otnes, Cele.
Exploring consumer preferences for hedonic and utilitarian food attributes. British Food Journal 2015 ;Volume 117.(12) p. 3039-3063
BI HVL NHH SNF Untitled
 
2014
14 Hem, Leif Egil; Iversen, Nina M.; Olsen, Lars Erling.
Category characteristics' effects on brand extension attitudes: A research note. Journal of Business Research 2014 ;Volume 67.(8) p. 1589-1594
HK NHH BI Untitled
 
2011
15 Bravo, Rafael; Iversen, Nina M.; Pina, Jose M.
Expansion strategies for online brands going offline. Marketing Intelligence & Planning 2011 ;Volume 29.(2) p. 195-213
NHH Untitled
 
16 Iversen, Nina M.; Hem, Leif Egil.
Reciprocal transfer effects for brand extensions of global or local origin: evidence from Norway. International Marketing Review 2011 ;Volume 28.(4-5) p. 365-411
NHH Untitled
 
2008
17 Iversen, Nina M.; Hem, Leif Egil.
Provenance associations as core values of place umbrella brands - A framework of characteristics. European Journal of Marketing 2008 ;Volume 42.(5-6) p. 603-626
NHH Untitled