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Search criteria:
Person sequence number: 325157 sub-category: Academic article sub-category: Academic literature review All publishing channels
| Showing results 1-13 of 13 |
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2019
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| 1. | Lanseng, Even; Sivertsen, Hanne Kristine. The roles of schema incongruity and expertise in consumers’ wine judgment. Food Quality and Preference 2019 ;Volume 71.(Januar) p. 261-269 BI |
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2016
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| 2. | Lanseng, Even. Relevant sex appeals in advertising: Gender and commitment context differences. Frontiers in Psychology 2016 ;Volume 7.(September) BI |
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2014
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| 3. | Augensen, Helene; Moen, Maren; Lanseng, Even Johan. Ærlighet varer lengst : åpen bloggsponsing er mer effektiv enn skjult. Magma forskning og viten 2014 ;Volume 17.(3) p. 58-63 BI |
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| 4. | Lanseng, Even Johan. A typology of consumption value : teasing out the unique properties of utilitarian, symbolic, experiential, and aesthetic consumption value. Beta 2014 ;Volume 28.(2) p. 107-117 BI |
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| 5. | Lanseng, Even Johan. Consumption Value: Teasing out the Unique Properties of Utilitarian, Symbolic, Experiential, and Aesthetic Consumption Value. Beta 2014 ;Volume 28.(2) p. 107-117 BI |
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2013
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| 6. | Lanseng, Even Johan; Majoor, Maarten. The relative importance of advertising elements and the roles of sex (gender) and involvement :. Beta 2013 ;Volume 27.(2) p. 97-112 BI |
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2012
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| 7. | Lanseng, Even Johan; Olsen, Lars Erling. Brand alliances: the role of brand concept consistency. European Journal of Marketing 2012 ;Volume 46.(9) p. 1108-1126 BI HK |
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| 8. | Olsen, Lars Erling; Lanseng, Even Johan. Brands in texts: Attitudinal effects of brand placements in narrative fiction. Journal of Brand Management 2012 ;Volume 19.(8) p. 702-711 HK BI |
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2010
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| 9. | Andreassen, Tor W.; Lanseng, Even J.. Service differentiation: A self-image congruency perspective on brand building in the labor market. International Journal of Service Industry Management 2010 ;Volume 21.(2) p. 212-236 BI |
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| 10. | Andreassen, Tor Wallin; Lanseng, Even Johan. Service differentiation A self-image congruency perspective on brand building in the labor market. Journal of Service Management (JOSM) 2010 ;Volume 21.(2) p. 212-236 BI |
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2007
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| 11. | Lanseng, Even J.; Andreassen, Tor W.. Electronic Healthcare? A Study of Peoples Readiness and Attitude Toward Performing Self-Diagnosis. International Journal of Service Industry Management 2007 ;Volume 18.(4) p. 394-417 BI |
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| 12. | Lanseng, Even J.; Lanseng, Even J.; Wanebo, Tor Arne. Pionermerke eller etterfølgermerke - fordeler og ulemper. Magma forskning og viten 2007 ;Volume 10.(2) p. 53-59 NMBU BI |
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1997
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| 13. | Lanseng, Even Johan; Andreassen, Tor Wallin. The principal’s and agents’ contribution to customer loyalty within an integrated service distribution channel: An external perspective. European Journal of Marketing 1997 ;Volume 31.(7) p. 487-503 NHH BI |
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