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Search criteria:
Person sequence number: 325086 sub-category: Academic lecture All publishing channels
| Showing results 1-11 of 11 |
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2021
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| 1. | Lanseng, Even Johan; Gripsrud, Geir; Nes, Erik Bertin. Perception of multiple country-of-brand origins and the effect of foreign-sounding brand names on attitude. 2021 AMA Global Marketing SIG Conference; 2021-10-01 - 2021-10-03 BI HIOF |
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2015
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| 2. | Gripsrud, Geir; Hunneman, Auke; Solberg, Carl Arthur. Comparing 'born globals' and other exporting firms: A longitudinal study. ANZIBA 2015; 2015-02-11 - 2015-02-13 BI |
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| 3. | Gripsrud, Geir; Hunneman, Auke; Solberg, Carl Arthur. Revisiting Uppsala through the lenses of new ventures: A longitudinal study of Norwegian firms. CiMaR 2015; 2015-05-13 - 2015-05-15 BI |
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2014
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| 4. | Solberg, Carl Arthur; Gripsrud, Geir; Hunneman, Auke. Redefining Born Globals? A cohort analysis of Norwegian Born Globals. New Research Themes in International Entrepreneurship; 2014-05-22 - 2014-05-23 BI |
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2010
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| 5. | Nes, Erik Bertin; Gripsrud, Geir. Country of origin image and brand image congruence: The impact on brand equity. International Marketing Trends Conference; 2010-01-10 - 2010-01-12 BI |
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2009
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| 6. | Gripsrud, Geir. The changing marketing discipline and the search for a "differential advantage". EMAC Annual Conference 2009; 2009-05-26 - 2009-05-29 BI |
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2006
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| 7. | Gripsrud, Geir; Nes, Erik Bertin; Olsson, Ulf. Effects on country image by hosting a major sports event. Anziba; 2006-10-11 BI |
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2002
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| 8. | Benito, Gabriel R.G.; Gripsrud, Geir. Internationalization in Retailing: Explaing The Pattern of Foreign Market Entry. EIBA Annual Conference; 2002-12-08 - 2002-12-10 BI |
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2001
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| 9. | Gripsrud, Geir; Solberg, Carl Arthur; Ulvnes, Arne Morten. Exporters information collection behavior: An Exploratory Study. IMP konferanse; 2001 BI |
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| 10. | Gripsrud, Geir; Solberg, Carl Arthur; Ulvnes, Arne Morten. Exporters Information Collection Behavior and Performance: The Role of Trust and Experience. 30th EMAC Conference; 2001-04-08 - 2001-05-11 BI |
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| 11. | Gripsrud, Geir; Solberg, Carl Arthur; Ulvnes, Arne Morten. Information Collection Behavior and Performance in Export Channels. 14th IMP Annual Conference, September 3-5; 2001 BI |
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