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Fra: 2013   Til: 2017   Enhet: Institutt for markedsføring (BI)   Hovedkategori: Tidsskriftspublikasjon   Kun publ. kanaler nivå 1

Viser treff 1-50 av 113 << Forrige 1 2 3    Neste >>

2017
1 Dimitriu, Radu; Warlop, Luk; Samuelsen, Bendik Meling.
Brand extension similarity can backfire when you look for something specific. European Journal of Marketing 2017 ;Volum 51.(5/6) s. 850-868
BI USN Untitled
 
2 Janiszewski, Chris; Warlop, Luk.
Valuing Resource Valuation in Consumer Research: An Introduction. Journal of the Association for Consumer Research 2017 ;Volum 2.(1) s. 1-4
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3 Abhishek, Pathak; Gemma, Calvert; Velasco, Carlos.
Evaluating the impact of early- and late-acquired phonemes on the luxury appeal of brand names. Journal of Brand Management 2017 ;Volum 24.(6) s. 522-545
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4 Ablart, Damien; Velasco, Carlos; Vi, Chi Thanh; Gatti, Elia; Obrist, Marianna.
The how and why behind a multisensory art display. interactions 2017 ;Volum 24.(6) s. 38-43
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5 Biong, Harald; Silkoset, Ragnhild.
Buying CSR with employees' pensions? The effect of social responsible investments on Norwegian SMEs' choice of pension fund management: A conjoint survey. International Journal of Bank Marketing 2017 ;Volum 35.(1) s. 56-74
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6 Burki, Umar; Dahlstrøm, Robert.
Mediating Effects of Green Innovation on Interfirm Cooperation. Australasian Marketing Journal 2017 ;Volum 25.(2) s. 149-156
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7 Elvekrok, Ingunn; Veflen, Nina; Nilsen, Etty Ragnhild; Gausdal, Anne Haugen.
Firm innovation benefits from regional triple-helix networks. Regional studies 2017 ;Volum 52.(9) s. 1214-1224
BI USN Untitled
 
8 Gustafsson, Anders; Bowen, David.
The curious case of interdisciplinary research deficiency: Cause or symptom of what truly ails us?. Journal of Business Research 2017 ;Volum 79. s. 269-280
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9 Hunneman, Auke; Verhoef, Peter C.; Sloot, Laurens.
The moderating role of shopping trip type in store satisfaction formation. Journal of Business Research 2017 ;Volum 78. s. 133-142
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10 Knoeferle, Klemens; Li, Jixing; Maggioni, Emanuela; Spence, Charles.
What drives sound symbolism? Different acoustic cues underlie sound-size and sound-shape mappings. Scientific Reports 2017 ;Volum 7.(1)
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11 McColl-Kennedy, Janet, R.; Danaher, Tracey, S.; Gallan, Andrew; Orsingher, Chiara; Lervik-Olsen, Line; Verma, Rohit.
How do you feel today? Managing patient emotions during health care experiences to enhance well-being. Journal of Business Research 2017 ;Volum 79. s. 247-259
BI NHH Untitled
 
12 Obrist, Marianna; Gatti, Elia; Maggioni, Emanuela; Vi, Chi Thanh; Velasco, Carlos.
Multisensory Experiences in HCI. IEEE Multimedia 2017 ;Volum 24.(2) s. 9-13
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13 Olsen, Lars Erling.
En ny digital verden. Magma - Tidsskrift for økonomi og ledelse 2017 (4) s. 12-14
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14 Olson, Erik.
Are rival team fans a curse for home team sponsors? The moderating effects of fit, oppositional loyalty, and league sponsoring. Marketing letters 2017 ;Volum 29.(1) s. 115-122
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15 Olson, Erik.
Will songs be written about autonomous cars? The implications of self-driving vehicle technology on consumer brand equity and relationships. International Journal of Technology Marketing 2017 ;Volum 12.(1) s. 23-41
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16 Perks, Helen; Kowalkowski, Christian; Witell, Lars; Gustafsson, Anders.
Network orchestration for value platform development. Industrial Marketing Management 2017 ;Volum 67.(Nov) s. 106-121
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17 Petit, Olivia; Spence, Charles; Velasco, Carlos; Woods, Andy T.; Cheok, Adrian David.
Changing the influence of portion size on consumer behavior via imagined consumption. Journal of Business Research 2017 ;Volum 75. s. 240-248
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18 Reinoso Carvalho, Felipe; Touhafi, Abdellah; Steenhaut, Kris; van Ee, Raymond; Velasco, Carlos.
Using sound to enhance taste experiences: An overview. Lecture Notes in Computer Science 2017 ;Volum 10525 LNCS. s. 316-330
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19 Selnes, Fred Erling; Staude, Cecilie.
Hvordan lykkes med reklame på Facebook? :. Magma - Tidsskrift for økonomi og ledelse 2017 ;Volum 20.(4) s. 22-29
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20 Spence, Charles; Obrist, Marianna; Velasco, Carlos; Ranasinghe, Nimesha.
Digitizing the chemical senses: Possibilities & pitfalls. International Journal of Human-Computer Studies 2017 ;Volum 107. s. 62-74
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21 Turoman, Nora; Velasco, Carlos; Chen, Yi-Chuan; Huang, Pi-Chun; Spence, Charles.
Symmetry and its role in the crossmodal correspondence between shape and taste. Attention, Perception & Psychophysics 2017 ;Volum 80.(3) s. 738-751
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22 Van Doorn, George; Woods, Andy T.; Levitan, Carmel; Wan, Xiaoang; Velasco, Carlos; Bernal-Torres, Cesar; Spence, Charles.
Does the shape of a cup influence coffee taste expectations? A cross-cultural, online study. Food Quality and Preference 2017 ;Volum 56. s. 201-211
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23 Varlid, Vebjørn; Moen, Kristine; Lervik-Olsen, Line.
Bruk kompetansen din når du tar samfunnsansvar. Magma - Tidsskrift for økonomi og ledelse 2017 (7) s. 31-42
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24 Veflen, Nina; Storstad, Oddveig; Samuelsen, Bendik Meling; Langsrud, Solveig; Hagtvedt, Therese; Ueland, Øydis; Gregersen, Fredrik Alexander; Scholderer, Joachim.
Food Scares: Reflections and Reactions. International Journal on Food System Dynamics 2017 ;Volum 8.(2) s. 155-164
BI NIBIO NOFIMA TØI NMBU Untitled
 
25 Velasco, Carlos; Woods, Andy T.; Wan, Xiaoang; Salgado-Montejo, Alejandro; Bernal-Torres, Cesar; Cheok, Adrian David; Spence, Charles.
The taste of typefaces in different countries and languages. Psychology of Aesthetics, Creativity, and the Arts 2017 s. -
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26 Vi, Chi Thanh; Ablart, Damien; Gatti, Elia; Velasco, Carlos; Obrist, Marianna.
Not just seeing, but also feeling art: Mid-air haptic experiences integrated in a multisensory art exhibition. International Journal of Human-Computer Studies 2017 ;Volum 108. s. 1-14
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27 Voorhees, Clay; Fombelle, Paul; Gregoire, Yany; Bone, Sterling; Gustafsson, Anders; SOUSA, Rui; Walkowiak, Travis.
Myopia in Service Research: A Call and Research Agenda to Expand our Lens Beyond the Core Service Encounter. Journal of Business Research 2017 ;Volum 79.(Oct) s. 269-280
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2016
28 Abrahamsen, Morten H..
Researching business interaction: introducing a conceptual framework and methodology. The IMP Journal 2016 ;Volum 10.(3) s. 464-482
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29 Abrahamsen, Morten H.; Henneberg, Stephan C.; Huemer, Lars; Naudè, Peter.
Network picturing: An action research study of strategizing in business networks. Industrial Marketing Management 2016 ;Volum 59. s. 107-119
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30 Abrahamsen, Morten H.; Håkansson, Håkan.
Market policy and destructive network effects. The IMP Journal 2016 ;Volum 10.(2) s. 195-220
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31 Andreassen, Tor W.; Kristensson, Per; Lervik-Olsen, Line; Parasuraman, A.; McColl-Kennedy, Janet; Edvardsson, Bo Åke; Colurcio, Maria.
Linking service design to value creation and service research. Journal of Service Management 2016 ;Volum 27.(1) s. 21-29
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32 Crosno, Jody L.; Dahlstrøm, Robert.
An Empirical Investigation of Bilateral Investments and Opportunism in Buyer-Supplier Relationships. Journal of Marketing Channels 2016 ;Volum 23.(3) s. 146-156
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33 Dahlstrøm, Robert; Nygaard, Arne.
The Psychology of Co-Branding Alliances: The Business-to-Business Relationship Outcomes of Role Stress. Psychology & Marketing 2016 ;Volum 33.(4) s. 267-282
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34 Heggernes, Tarjei Alvær.
Folkefinansiering. Magma - Tidsskrift for økonomi og ledelse 2016 ;Volum 19.(6) s. 20-24
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35 Iversen, Nina Marianne; Hem, Leif Egil.
Markedsføring og delingsøkonomi : muligheter og utfordringer. Magma - Tidsskrift for økonomi og ledelse 2016 ;Volum 19.(6) s. 49-59
BI NHH SNF Untitled
 
36 Iversen, Nina Marianne; Hem, Leif Egil; Mehmetoglu, Mehmet.
Lifestyle Segmentation of Tourists Seeking Nature- Based Experiences: The Role of Cultural Values and Travel Motives. Journal of Travel & Tourism Marketing 2016 ;Volum 33. s. 38-66
BI NHH NTNU Untitled
 
37 Knöferle, Klemens; Knöferle, Pia; Velasco, Carlos; Spence, Charles.
Multisensory brand search: How the meaning of sounds guides consumers' visual attention. Journal of experimental psychology. Applied 2016 ;Volum 22.(2) s. 196-210
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38 Korhonen-Sande, Silja; Sande, Jon Bingen.
Improving customer knowledge transfer in industrial firms: how does previous work experience influence the effect of reward systems?. The journal of business & industrial marketing 2016 ;Volum 31.(2) s. 232-246
BI NMBU Untitled
 
39 Kunøe, Gorm.
Using persuasive marketing methods and mobile phones as active learning devices to enhance student's learning. Journal of Pedagogic Development 2016 ;Volum 6.(1) s. 64-69
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40 Lervik-Olsen, Line; Andreassen, Tor W.; Streukens, Sandra.
What drives the Intention to Complain?. Journal of service theory and practice 2016 ;Volum 26.(4) s. 406-429
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41 Lervik-Olsen, Line; Kurtmollaiev, Seidali; Andreassen, Tor W..
Innovasjonsevne i norske bedrifter : norsk innovasjonsindeks. Magma - Tidsskrift for økonomi og ledelse 2016 ;Volum 19.(7) s. 24-32
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42 Martin, Drew; Gustafsson, Anders; Choi, Sunmee.
Service innovation, renewal, and adoption/rejection in dynamic global contexts. Journal of Business Research 2016 ;Volum 69.(7) s. 2397-2400
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43 Mooi, Erik A.; Wathne, Kenneth Henning; Kayande, Ujwal.
Openness and Innovation Performance Revisited. Journal of Marketing Behavior 2016 ;Volum 2.(1) s. 69-76
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44 Otterbring, Tobias; Wästlund, Erik; Gustafsson, Anders.
Eye-tracking customers' visual attention in the wild: Dynamic gaze behavior moderates the effect of store familiarity on navigational fluency. Journal of Retailing and Consumer Services 2016 ;Volum 28. s. 165-170
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45 Ronæs, Nina Helene; Lorentzen, Bengt Gunnar; Silseth, Pål Rasmus; Lervik-Olsen, Line.
Klagehåndtering i norske bedrifter : noen observasjoner og forslag til tiltak. Magma - Tidsskrift for økonomi og ledelse 2016 ;Volum 19.(8) s. 60-67
BI NHH Untitled
 
46 Samuelsen, Bendik Meling.
Vaner spiser intensjoner til frokost. Myten om det gjennomtenkte valg. Magma - Tidsskrift for økonomi og ledelse 2016 ;Volum 19.(8) s. 20-27
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47 Silkoset, Ragnhild; Nygaard, Arne; Kidwell, Roland E..
Differential effects of plural ownership and governance mechanisms in limiting shirkers and free riders. Corporate Ownership and Control 2016 ;Volum 13.(2) s. 113-131
BI HK NTNU Untitled
 
48 Snyder, Hannah; Witell, Lars; Gustafsson, Anders; Fombelle, Paul; Kristensson, Per.
Identifying categories of service innovation: A review and synthesis of the literature. Journal of Business Research 2016 ;Volum 69.(7) s. 2401-2408
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49 Wan, Xiaoang; Woods, Andy T.; Jacquot, Muriel; Knöferle, Klemens; Kikutani, Mariko; Spence, Charles.
The Effects of Receptacle on the Expected Flavor of a Colored Beverage: Cross-Cultural Comparison Among French, Japanese, and Norwegian Consumers. Journal of sensory studies 2016 ;Volum 31.(3) s. 233-244
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50 Witell, Lars; Snyder, Hannah; Gustafsson, Anders; Fombelle, Paul; Kristensson, Per.
Defining service innovation: A review and synthesis. Journal of Business Research 2016 ;Volum 69.(8) s. 2863-2872
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