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Unit: Department of Marketing (BI)   sub-category: Academic article   sub-category: Academic literature review   sub-category: Academic anthology/Conference proceedings   sub-category: Academic monograph   sub-category: Academic commentary   sub-category: Academic chapter/article/Conference paper   All publishing channels

Showing results 1-50 of 723 << Previous 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15    Next >>

2024
1 Alvarado, Jorge Andres; Velasco, Carlos; Salgado-Montejo, Alejandro.
The organization of semantic associations between senses in language. Language and Cognition 2024
BI Untitled
 
2 Becker, Jan-Michael; Völckner, Franziska; Sattler, Henrik.
How Important Is Word of Mouth? Development, Validation, and Application of a Scale. Journal of Interactive Marketing 2024
BI Untitled
 
3 Chuquichambi, Erick Gustavo; Munar, Enric; Spence, Charles; Velasco, Carlos.
Individual differences in sensitivity to taste-shape crossmodal correspondences. Food Quality and Preference 2024 ;Volume 115.
BI Untitled
 
4 Motoki, Kosuke; Bunya, Ayana; Park, Jaewoo; Velasco, Carlos.
Decoding the meaning of alternative proteins: Connotations and music-matching. Food Quality and Preference 2024 ;Volume 115.
BI Untitled
 
5 Munksgaard, Kristin B.; Abrahamsen, Morten Høie; Frandsen, Kirsten.
The influence of network understanding on value creation in business relationships. European Journal of Marketing 2024 p. -
BI Untitled
 
6 Velasco, Carlos; Vargas, Jessica; Petit, Olivia.
Multisensory experiences and technology in the context of wine experiences. Journal of Wine Research 2024
BI Untitled
 
2023
7 Burki, Umar; Glavee-Geo, Richard; Dahlstrøm, Robert; Kanani, Renger; Buvik, Arnt.
The moderating effect of market knowledge on contractual efficacy : evidence from Asian supplier–Western buyer relationships. Asian Business & Management 2023 ;Volume 22.(4) p. 1454-1484
BI ONH HIM NTNU USN Untitled
 
8 Carlborg, Per; Snyder, Hannah; Witell, Lars.
How sustainable is the sharing business model? Toward a conceptual framework. R&D Management 2023 p. -
BI Untitled
 
9 Caruelle, Delphine Sylvie Sophie; Lervik-Olsen, Line; Gustafsson, Anders.
The Clock is Ticking—Or Is It? Customer Satisfaction Response to Waiting Shorter vs. Longer than Expected During a Service Encounter. Journal of Retailing 2023 ;Volume 99.(2) p. 247-264
HK BI Untitled
 
10 Caruelle, Delphine Sylvie Sophie; Shams, Poja; Gustafsson, Anders; Lervik-Olsen, Line.
Emotional arousal in customer experience: A dynamic view. Journal of Business Research 2023 ;Volume 170. p. -
BI HK Untitled
 
11 Dorotic, Matilda; Stagno, Emanuela; Warlop, Luk.
AI on the Street: Context-dependent Responses to Artificial Intelligence. International Journal of Research in Marketing 2023 p. -
BI Untitled
 
12 Edelblum, Andrew B.; Warren, Nathan.
Real men don’t share (online): perceived neediness and the frequent-posting femininity stereotype. European Journal of Marketing 2023 p. -
BI Untitled
 
13 Escobar Barbosa, Francisco; Velasco, Carlos; Byrne, Derek V.; Wang, Qian J.
Assessing Mechanisms Behind Crossmodal Associations Between Visual Textures and Temperature Concepts. Journal of Experimental Psychology: Human Perception and Performance 2023 ;Volume 49.(6) p. 923-947
BI Untitled
 
14 Faramarzi, Ashkan; Worm, Stefan; Ulaga, Wolfgang.
Service strategy’s effect on firm performance: A meta-analysis of the servitization literature. Journal of the Academy of Marketing Science 2023
BI Untitled
 
15 Ghanbarpour, Tohid; Crosby, Lawrence; Johnson, Michael; Gustafsson, Anders.
The Influence of Corporate Social Responsibility on Stakeholders in Different Business Contexts. Journal of Service Research 2023 p. -
BI Untitled
 
16 Gripsrud, Geir; Hunneman, Auke; Solberg, Carl Arthur.
Speed of internationalization of new ventures and survival in export markets. International Business Review 2023 ;Volume 23.(4) p. -
BI Untitled
 
17 Hoang, Chi; Knöferle, Klemens; Warlop, Luk.
Using different advertising humor appeals to generate firm-level warmth and competence impressions. International Journal of Research in Marketing 2023 ;Volume 40.(4) p. -
BI Untitled
 
18 Howe, Lauren; Shepherd, Steven; Warren, Nathan; Mercurio, Kathryn; Campbell, Troy H..
Expressing Dual Concern in Criticism for Wrongdoing: The Persuasive Power of Criticizing with Care. Journal of Business Ethics 2023 p. -
BI Untitled
 
19 Hunneman, Auke; Bijmolt, Tammo H.A.; Elhorst, J. Paul.
Evaluating store location and department composition based on spatial heterogeneity in sales potential. Journal of Retailing and Consumer Services 2023 ;Volume 73. p. -
BI UIS Untitled
 
20 Iversen, Nina Marianne; Foley, Carmel; Hem, Leif Egil.
THE ROLE OF IMMERSIVE FESTIVAL EXPERIENCES, IDENTITY, AND MEMORY IN CULTURAL HERITAGE TOURISM. Event Management 2023 ;Volume 27.(1) p. 33-50
BI NHH Untitled
 
21 Koller, Monika; Salzberger, Thomas; Floh, Arne; Zauner, Alexander; Sääksjärvi, Maria; Schifferstein, Hendrik N.J..
Measuring individual differences in active smelling to evaluate products – The ENFAS-Instrument. Food Quality and Preference 2023 ;Volume 110. p. -
BI Untitled
 
22 Kurtmollaiev, Seidali; Lervik-Olsen, Line; Andreassen, Tor W..
The Norwegian Innovation Index: Methodological Foundations. : Samfunns- og næringslivsforskning 2023 (ISBN 978-82-491-1092-6) 79 p. SNF-rapport(01/23)
HK BI NHH Untitled
 
23 Langsrud, Solveig; Veflen, Nina Jeanette; Allison, Rosalie; Crawford, Bob; Izsó, Tekla; Kasza, Gyula; Lecky, Donna M.; Nicolau, Anca Ioana; Scholderer, Joachim; Skuland, Silje Elisabeth; Teixeira, Paula.
A trans disciplinary and multi actor approach to develop high impact food safety messages to consumers: Time for a revision of the WHO - Five keys to safer food?. Trends in Food Science & Technology 2023 ;Volume 133. p. 87-98
OSLOMET NOFIMA BI Untitled
 
24 Lervik-Olsen, Line; Andreassen, Tor W.; Fennis, Bob M..
When enough is not enough: behavioral and motivational paths to compulsive social media consumption. European Journal of Marketing 2023
NHH BI Untitled
 
25 Lins, Sebastian; Becker, Jan-Michael; Lyytinen, Kalle; Sunyaev, Ali.
A Design Theory for Certification Presentations. Data Base for Advances in Information Systems 2023 ;Volume 54.(3) p. 75-118
BI Untitled
 
26 Motoki, Kosuke; Marks, Lawrence; Velasco, Carlos.
Reflections on Cross-Modal Correspondences: Current Understanding and Issues for Future Research. Multisensory Research 2023 ;Volume 6. p. 1-23
BI Untitled
 
27 Motoki, Kosuke; Spence, Charles; Velasco, Carlos.
When visual cues influence taste/flavour perception: A systematic review. Food Quality and Preference 2023 ;Volume 111. p. -
BI Untitled
 
28 Obrist, Marianna; Velasco, Carlos.
Memory Bites: From Earth to Space and Back. Interactions 2023 ;Volume 30.(6) p. 24-29
BI Untitled
 
29 Ringler, Christine; Sirianni, Nancy J.; Peck, Joann; Gustafsson, Anders.
Does your demonstration tell the whole story? How a process mindset and social presence impact the effectiveness of product demonstrations. Journal of the Academy of Marketing Science 2023 p. -
BI Untitled
 
30 Sääksjärvi, Maria.
From mental pictures to mental movies: a new approach to positioning of innovations. International Journal of Innovation Science 2023 p. -
BI Untitled
 
31 Scharfenberger, Phillipp; Wentzel, Daniel; Warlop, Luk; Riegler, Verena.
The proximal self: Why material objects are particularly relevant for consumers' self-definition. Psychology & Marketing 2023 p. 1196-1210
BI Untitled
 
32 Snyder, Hannah.
Designing the literature review for a strong contribution. Journal of Decision Systems (JDS) 2023 p. -
BI Untitled
 
33 Tran, Huy; Veflen, Nina; Reinoso-Carvalho, Felipe; Tabassum, Farhana; Velasco, Carlos.
Seasonal multisensory eating experiences in Norway and Colombia. Food Quality and Preference 2023 ;Volume 109. p. -
BI Untitled
 
34 Ueland, Øydis; Langsrud, Solveig; Veflen, Nina.
Food risk communication to consumers: The scare of antibiotic resistant bacteria in chicken. International Journal on Food System Dynamics 2023 ;Volume 14.(2) p. 212-225
NOFIMA BI Untitled
 
35 Valenti, Albert; Srinivasan, Shuba; Yildirim, Gokhan; Pauwels, Koen.
Direct mail to prospects and email to current customers? Modeling and field-testing multichannel marketing. Journal of the Academy of Marketing Science 2023 p. 1-20
BI Untitled
 
36 Veflen, Nina Jeanette; Andersen, Veslemøy Eva Margrethe; Lelieveld, Huub.
Misinformation about food safety. I: Food Safety Management. A Practical Guide for the Food Industry.. Academic Press 2023 ISBN 9780128200131. p. 1073-1080
BI Untitled
 
37 Veflen, Nina Jeanette; Bánáti, Diána.
Ethics in Food Safety Management. I: Food Safety Management. A Practical Guide for the Food Industry.. Academic Press 2023 ISBN 9780128200131. p. 1081-1088
BI Untitled
 
38 Velasco, Carlos; Corradi, Guido; Motoki, Kosuke.
Harmony of senses: Exploring the impact of sound aesthetic features' on taste imagery. Food Quality and Preference 2023 p. -
BI Untitled
 
39 Velasco, Carlos; Escobar Barbosa, Francisco; Spence, Charles; Olier, Juan Sebastian.
The taste of colours. Food Quality and Preference 2023 ;Volume 112. p. -
BI Untitled
 
40 Warren, Nathan; Hanson, Sara.
Tipping, Disrupted: The Multi-Stakeholder Digital Tipped Service Journey. Journal of Service Research 2023 ;Volume 26.(3) p. 389-404
BI Untitled
 
41 Warren, Nathan; Warren, Caleb.
Trying too hard or not hard enough: How effort shapes status. Journal of Consumer Psychology 2023 p. -
BI Untitled
 
42 Witell, Lars; Snyder, Hannah; Carlborg, Per.
Against Service Innovation: Why Service Innovation Is Not Sustainable. I: Debating Innovation: Perspectives and Paradoxes of an Idealized Concept. Palgrave Macmillan 2023 ISBN 978-3-031-16665-5. p. 203-219
BI Untitled
 
43 Yilmaz, Tuba; Sagfossen, Sofie; Velasco, Carlos.
What makes NFTs valuable to consumers? Perceived value drivers associated with NFTs liking, purchasing, and holding. Journal of Business Research 2023 ;Volume 165. p. -
BI ONH Untitled
 
2022
44 Abrahamsen, Morten H.; Halinen, Aino; Naudè, Peter.
The role of visioning in business network strategizing. Journal of Business Research 2022 ;Volume 154.
BI Untitled
 
45 Becker, Jan-Michael; Cheah, Jun-Hwa; Gholamzade, Rasoul; Ringle, Christian M.; Sarstedt, Marko.
PLS-SEM’s most wanted guidance. International Journal of Contemporary Hospitality Management 2022 ;Volume 35.(1) p. 321-346
BI Untitled
 
46 Blanchard, Simon J; Goldenberg, Jacob; Pauwels, Koen; Schweidel, David A..
Promoting Data Richness in Consumer Research: How to Develop and Evaluate Articles with Multiple Data Sources. Journal of Consumer Research 2022 ;Volume 49.(2) p. 359-372
BI Untitled
 
47 Block, Lauren; Vallen, Beth; Warlop, Luk.
Consumer Centered Policy Inquiries: a Call to Explore Policy Through a Consumer Lens and Consumers Through a Policy Lens. Journal of Public Policy & Marketing 2022 ;Volume 41.(3) p. 216-220
BI Untitled
 
48 Caruelle, Delphine Sylvie Sophie; Shams, Poja; Gustafsson, Anders; Lervik-Olsen, Line.
Affective Computing in Marketing: Practical Implications and Research Opportunities Afforded by Emotionally Intelligent Machines. Marketing letters 2022 ;Volume 33. p. 163-169
BI HK NHH Untitled
 
49 Claus, Bart; Warlop, Luk.
The Car Cushion Hypothesis: Bigger Cars Lead to More Risk Taking—Evidence from Behavioural Data. Journal of Consumer Policy 2022 p. -
BI Untitled
 
50 Crosby, Lawrence; Ghanbarpour, Tohid.
The Drucker intangibles measurement system: An academic perspective. Journal of Business Research 2022 ;Volume 155. p. -
BI Untitled
 
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